Marketing Plan: Part II Assignment

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In this unit, you will continue to build upon your marketing plan for an existing company and a product or service of your choice. For Part II, make certain to include the sections listed below in your marketing plan.

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Corporate Social Responsibility, Sustainability, and Ethics Strategy

For this section, explain any governance policies that you will use to be socially responsible and ethical. Identify any aspects of your business model that will create more sustainable operations (with a focus on bettering people, the planet, or profits). Marketing Plan: Part II Assignment

Segmenting, Targeting, Positioning, and Differentiation

Identify the specific segmentation strategies that you will use. Identify your target markets. Incorporate the use of specific demographics and data in your research.

Marketing Strategy

In this section, use the four Ps of marketing to specifically explain your product, price, promotion, and place (or distribution) strategies. Identify any specific competitive advantages that you have for each P that you are using.

Positioning

How do you want your customers to perceive your product or service? What benefits will you offer? What is your sales strategy? Explain whether you will focus on business-to-business (B2B) or business-to-consumer (B2C) markets. Marketing Plan: Part II Assignment

Branding Strategy

What is the branding strategy for your organization? What is the purpose of your b rand? How will you differentiate yourself from domestic and/or international competitors?

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Technology and Social Media

Identify any tools that you will use in your promotions, marketing, or advertising. List any tools that you will use for customer relationship management and identify specific social media tools that will be used.

Implementation Plan

Identify tactics and strategies that you will use to implement your marketing plan. Tactics are short-term, and strategies are long-term. Identify specific dates that you will achieve certain action items. Include a chart or graph that disseminates this information in a linear fashion. Marketing Plan: Part II Assignment

Evaluation and Control

How will you evaluate the effectiveness of your marketing plan? How will you follow up with customers? Will you use surveys to track satisfaction, and will you take future actions that are based on customer recommendations?

Conclusion

Include any final thoughts or recommendations that might be pertinent to your marketing plan.

Executive Summary

This section of your marketing plan will capture your key proposal, recommendations, and projected outcomes of the plan. Summarize the key components of your marketing plan in this section.

Your completed plan must be four pages in length. All sources used must be referenced; paraphrased and quoted material must have accompanying citations. You must use at least three references, including one source from the CSU Online Library. Sources must be cited and referenced in APA Style. Marketing Plan: Part II Assignment

Management homework help

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After completing your Chap. 5 reading and other readings listed on the syllabus, focus your thinking on business integrity, supporting ethical employee decision-making, codes of ethics, and codes of conduct. Then, respond to the following two questions using your knowledge from these readings. Management homework help

1.     What specifically do organizations need in order to create and develop their ethics codes to support their employees’ integrity-based decision-making?

2.     What are two challenges of AI as related to workplace ethics that are most concerning to you, and to a business employer? Why?

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Chapter 5

Denis Collins, P. K. (2021). Business Ethics Best Practices for Designing and Managing Ethical Organizations. Retrieved from https://us.sagepub.com/en-us/nam/business-ethics/book270097

Memos / Forums – Section Summary

Forums and Memos are due prior to the start of every Thursday class … before 3:30 pm

Weekly Memos and Forums require that you respond to my posted questions about the assigned chapters, readings, and to one another on some assignments. Your writing must be analytical, researched, and individually written 3 – 4 full paragraphs in your own words (NO copied wording; NO quotes!) Management homework help

Hint: Does your written discussion demonstrate: 1) your comprehension of the assigned readings, 2) your own edited analysis of the key concepts/arguments from the readings with corrected spelling and grammar, and 3) a Reference section at the end of your posting listing your cited text pages and external business news/website/other research sources  in APA reference format (Wikipedia is NOT a permitted reference!)

Memos / Forums are Due: prior to the start of each class (submission portal closes at exactly 3:30 pm each Thursday)  [NO make-ups, late, or emailed submissions!]

 

GRADING:  0 – 10 pts. each week’s submission. Excellent and complete analytical writing uses clear references to the assigned readings without grammatical errors. Points are reduced for incomplete, vague, inaccurate, off-topic discussions and needed edits. Did you list your references at the end of your document – Author, Text/Article, pg. numbers used?? Copied or plagiarized memos = 0 pts and a discussion about academic integrity / referral to Office of Student Conduct (https://conduct.sfsu.edu/academic-dishonesty). Management homework help

My comments for each week’s assignment and your grade points will be included in your gradebook before the next class meeting.

 

Financial Statement Analysis Accounting homework help

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ASSIGNMENT:

1. Continue with the company from the Assignment 1. (1 Slide : briefly explain what company you have)

2. Take the most recent financial statement available (10Q or 10K).

3. Perform complete financial statement analysis (DuPont + any additional ratios you have found useful). (Each ratios group 1 slide + 2 slides DuPont =5-6 slides)

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Hint: Look at Lecture 6. Do not forget to interpret ratios. Financial Statement Analysis Accounting homework help

4. In case of any non-typical values in financial statement ratios, check the report, and try to find an explanation of those non-typical values.

5. Briefly check the evolution of the financial ratios of the company of your choice over time. Briefly discuss.

6. Briefly discuss competitors, compare financial ratios of the company of your choice – to the financial ratios of the competitors. Discuss any significant differences. (Slide 1-2)

(DuPont analysis is crucial here for competitors, no need complete full financial analysis as for your main company)

7. Make a conclusion. Does the company improve the efficiency, profitability or any other aspects over time/in comparison to competitors? What are the weak spots in company`s financial statements? Liquidity, excessive level of debt, inefficient cash management, inefficient inventory management, inefficient collection policy? (Slide 1-2)

BCO312        Financial Statement Analysis   Assignment 2

 

Task

Include all details of the task, including:

  • individual
  • be sure that similarity measure is below 20%!
  • PPT format file submission is expected
  • Please do not copy the text of the assignment!

 

Formalities:

  • Presentation
  • Cover, Table of Contents, References and Appendix are excluded of the total wordcount.
  • Font: Arial 12,5 pts.
  • Text alignment: Justified.
  • The in-text References and the Bibliography have to be in Harvard’s citation style.
  • You can do all the computations in EXCEL but the submission should be in .PPT

 

Submission: 11th of December, 2023. Time: 23:45.

Weight: This task is a 30% of your total grade for this subject.

 

It assesses the following learning outcomes:

  • Ability to critically analyze assumptions companies use in order to create financial statements
  • Deep understanding of methods of FSA for the companies who follow IFRS. Financial Statement Analysis Accounting homework help

 

ASSIGNMENT:

  1. Continue with the company from the Assignment 1. (1 Slide : briefly explain what company you have)
  2. Take the most recent financial statement available (10Q or 10K).

 

  1. Perform complete financial statement analysis (DuPont + any additional ratios you have found useful). (Each ratios group 1 slide + 2 slides DuPont =5-6 slides)

Hint: Look at Lecture 6. Do not forget to interpret ratios.

 

  1. In case of any non-typical values in financial statement ratios, check the report, and try to find an explanation of those non-typical values. Financial Statement Analysis Accounting homework help

 

  1. Briefly check the evolution of the financial ratios of the company of your choice over time. Briefly discuss.

 

  1. Briefly discuss competitors, compare financial ratios of the company of your choice – to the financial ratios of the competitors. Discuss any significant differences. (Slide 1-2)

(DuPont analysis is crucial here for competitors, no need complete full financial analysis as for your main company) Financial Statement Analysis Accounting homework help

 

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  1. Make a conclusion. Does the company improve the efficiency, profitability or any other aspects over time/in comparison to competitors? What are the weak spots in company`s financial statements? Liquidity, excessive level of debt, inefficient cash management, inefficient inventory management, inefficient collection policy? (Slide 1-2)

Rubrics:

  Exceptional 90-100 Good 80-89 Fair 70-79 Marginal fail 60-69
Knowledge & Understanding (20%) Student demonstrates excellent understanding of key concepts and uses vocabulary in an entirely appropriate manner. Financial Statement Analysis Accounting homework help Student demonstrates good understanding of the task and mentions some relevant concepts and demonstrates use of the relevant vocabulary. Student understands the task and provides minimum theory and/or some use of vocabulary. Student understands the task and attempts to answer the question but does not mention key concepts or uses minimum amount of relevant vocabulary.
Application (30%) Student applies fully relevant knowledge from the topics delivered in class. Student applies mostly relevant knowledge from the topics delivered in class. Student applies some relevant knowledge from the topics delivered in class. Misunderstanding may be evident. Student applies little relevant knowledge from the topics delivered in class. Misunderstands are evident.
Critical Thinking (30%) Student critically assesses in excellent ways, drawing outstanding conclusions from relevant authors. Student critically assesses in good ways, drawing conclusions from relevant authors and references. Student provides some insights but stays on the surface of the topic. References may not be relevant. Student makes little or none critical thinking insights, does not quote appropriate authors, and does not provide valid sources.
Communication (20%) Student communicates their ideas extremely clearly and concisely, respecting word count, grammar and spellcheck Student communicates their ideas clearly and concisely, respecting word count, grammar and spellcheck Student communicates their ideas with some clarity and concision. It may be slightly over or under the wordcount limit. Some misspelling errors may be evident. Financial Statement Analysis Accounting homework help Student communicates their ideas in a somewhat unclear and unconcise way. Does not reach or does exceed wordcount excessively and misspelling errors are evident.

 

Management homework help

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  • Determine why, given the advantages of international diversification, some firms choose not to expand internationally. Provide specific examples to support your response.

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  • As firms attempt to internationalize, they may be tempted to locate their facilities where business regulation laws are lax. Discuss the advantages and potential risks of such an approach, using specific examples to support your response.

Business Finance – Economics Healthcare Industry Assignment

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Business Finance – Economics Healthcare Industry Assignment

Overview

In this assignment, you select and research what you believe to be the most important and pressing economic issue that confronts the United States in the health care industry today, and potential ways in which to mitigate the issue. Consider the economic effects of the issue on the health care industry, strategies to address the issue, and best practices for implementing the strategies. You will write a paper to formulate strategies and the application of best practices from other countries based on your research to address a selected economic issue confronting the U.S. health care industry. Business Finance – Economics Healthcare Industry Assignment

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Instructions

Provide a review of the selected issue in a 4-5 page paper in which you:

  1. Develop a detailed description of the selected issue and the research process conducted.
  2. Analyze the most significant economic effects of the researched issue on the health care industry supported with at least two examples of the economic effects.
  3. Formulate specific strategies that relevant entities/stakeholders may use to address the selected issue from an economic perspective supported with a rationale for the strategy.
  4. Develop a strategic manner in which the United States can apply economic best practices from other countries to support the strategies for addressing the issue.
  5. Critique the likelihood of the government and the private sector to effectively address the issue.

Use at least three sources to support your writing. Choose sources that are credible, relevant, and appropriate. Cite each source listed on your source page at least one time within your assignment.

This course requires the use of Strayer Writing Standards (SWS) Business Finance – Economics Healthcare Industry Assignment

Supply Chain Improvement Operations Management homework help

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Supply Chain Improvement Operations Management homework help

Supply Chain Improvement

Topic: ***NIKE***

Academic Paper:

Font: 12-pt Times New Roman.

Spacing: Double spaced.

Length: 2–4 pages, excluding title page and reference page.

In your assignment, include the following:

  • Explain the existing supply chain components.
    • Support your description using at least one source.
  • Explain how the company’s supply chain strategy supports it’s organizational strategy.
    • Describe the company’s business model.
    • Explain how the supply chain strategy supports the organization.
    • Support your explanation using at least one source.
  • Assess how to improve global supply chain efficiencies.
    • Describe two weaknesses in the supply chain.
    • Provide recommendations for improvements to the company’s supply chain.
    • Be sure to support your assignment using at least one source. Supply Chain Improvement Operations Management homework help

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Your assignment should also meet the following requirements:

  • Communication:Communicate in a manner that is scholarly and professional. Your assignment should be:
    • Concise and logically organized.
    • Free of errors in grammar and mechanics.
  • Validation and support:Use a minimum of four relevant, credible, scholarly or professional resources such as the Wall Street Journal to support your work.

By successfully completing this assignment, you will demonstrate your proficiency in the following course competencies and scoring guide criteria:

  • Competency 1: Describe global supply chain management concepts and components.
    • Describe supply chain components.
  • Competency 2: Examine how global supply chain strategies support an organization’s strategy.
    • Explain how a company’s supply chain supports its organizational strategy.
  • Competency 3: Recommend strategies for improving supply chain efficiencies.
    • Describe two weaknesses in the company’s supply chain. Supply Chain Improvement Operations Management homework help
    • Recommend improvements to the company’s supply chain.
  • Competency 4: Communicate in a professional manner with stakeholders managing relationships and their interdependencies consistent with the expectations of the organization.
    • Give credit to sources of information.
    • Address assignment purpose in a well-organized text, incorporating appropriate evidence and tone in grammatically sound sentences.

 

 

 

 

HSA320 Assignment Paper

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HSA320 Assignment Paper

As part of an orientation program for new managers, HR has developed a section of the orientation designed to help new managers learn more about HR’s functions and role in helping them become more effective in handling their HR responsibilities.Using the course readings and articles, address the role of human resource management. Support your analysis with a minimum of three credible sources of research. (Keep in mind this document is meant for an orientation. The new managers may or may not have a strong understanding of the role of HR in health care.) HSA320 Assignment Paper

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Instructions

Write an informational, 2 pages handout that addresses the following:

  1. Determine the key roles that human resource management plays in today’s health care organizations.
  2. Evaluate three to five core functions of human resource management in terms of their level of support to a health care organization.
  3. Justify which HR function you believe is the most important in helping a health care organization achieve its strategy.
  4. Analyze the role of human resource management in an organization’s strategic plan. HSA320 Assignment Paper

Evaluation of The Global Market Paper

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Evaluation of The Global Market Paper

Description

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You, Mike, and Tiffany meet in a conference room to begin to assemble your final presentation.

This presentation will be the project deliverable, so you want to make sure you have provided all of the requirements.

Mike begins, “I think we’ve done some pretty good analysis on our strategy. We just have to put the pieces together before the final presentation.”

“We do have some solid information, but we have to look at all the parts to see if we can remain competitive,” Tiffany adds.

Complete the following:

  • A balanced scorecard is used to align the business activities to the vision and strategy of the organization, improve internal and external communications, and monitor organization performance against strategic goals. Based on your analysis of the company’s four perspectives in IP3, develop a complete balanced scorecard that helps put the pieces together for your final presentation. Once completed, answer the following questions.
  • What are the considerations that you need to be aware of to remain competitive?
  • Based on the research and analysis that you have done, can you compete in the market that you have chosen? Why or why not?
  • What primary factors led you to this decision?
  • What would you say to someone who would dispute your position?
  • How do you plan on evaluating the global marketplace in the future?

Patient Outcomes Paper

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Patient Outcomes Paper

Description

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NUR400 4.1

In this assignment, you will write a paper that analyzes a scenario and explains the purpose of hypotheses and research questions.

Step 1: Read the following scenario.

You are a nurse on 5 West who has concerns about visiting hours in the Critical Care Unit. The unit currently has a visiting-hours policy that allows patients to rest and the staff to provide care in an environment that protects patient privacy and modesty. However, many nurses now feel that family presence improves patient outcomes. You and other nurses on your unit have noted that vital signs are improved and patients are more responsive when family is present. You are considering whether to use a quantitative or qualitative study to research this topic.

Step 2: Consider the following questions:

  • What is the purpose of hypotheses and research questions?
  • Why is it important to develop workable hypotheses and research questions in conducting research?
  • What type of research—qualitative or quantitative—would be most conducive to the scenario in Step 1? Why?
  • Which would be more appropriate given the scenario in Step 1: the development of a hypothesis or a research question or both? Why?

Step 3: Write a two-four page paper.

Write a paper that describes the purpose of hypotheses and research questions. Articulate the importance of developing workable hypotheses and research questions in conducting research. Based on the provided scenario, describe whether a qualitative or quantitative research study would be most appropriate and why. Explain whether, and why, you would develop a hypothesis or a central research question for this scenario.

Construct your paper and cite any sources in APA format.

NUR400 7.1

In this assignment, you will create a presentation that reflects on your proposed problem of interest and evaluates sampling techniques that would create a meaningful study pertaining to this problem.

Step 1: Reflect on your proposed research question or problem of interest.

Step 2: Consider different sampling techniques.

Think about how you would compare and contrast the following sampling techniques:

  • Simple Random Sample
  • Stratified Random Sample
  • Cluster Random Sample
  • Systematic Random Sample

Consider which of these sampling techniques you might employ for your research study. What are the advantages and disadvantages of each?

Step 3: Consider who your audience might be if you were to deliver your presentation in person.

  • What would you want them to know about this topic?
  • What would you expect them to already know?

Step 4: Create a 10- to 12-slide presentation that that evaluates and briefly summarizes the various sampling techniques listed in Step 2. Describe the sampling technique(s) you will use in your research and explain how your choice of sampling technique(s) will help you to create a meaningful study cohort.

Address the following questions in your presentation:

  • Who/what will your proposed sample consist of?
  • How will subjects be recruited?
  • Are there any special considerations about your population of interest that might pose barriers to obtaining a sample?
  • What are the advantages and disadvantages of the sampling method(s) you plan to use?
  • What potentials for error and bias related to sampling exist?

Step 5: Review your presentation to ensure that you are using best practices for formatting slides.

  • Include a title screen and summary screen.
  • Avoid making slides too text heavy or dense with text. As a guideline, limit text on each slide to five bullet points of six words each.
  • If using graphics, be sure that they are professional, reinforce your points, and are not used merely for decoration.
  • Be sure to add what you would say if delivering the presentation to a live audience in the notes section of each slide.

Make sure that the format of your presentation is professional and visually attractive. Cite any sources in APA format.

Flexible Savings Account FSA Plan Paper

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Flexible Savings Account FSA Plan Paper

Description

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A Flexible Savings Account (FSA) plan allows you to put money into an account at the beginning of the calendar year that can be used for medical expenses. This amount is not subject to federal tax as you pay medical expenses during the year, you are reimbursed by the administrator of the FSA until the money is exhausted. From that point on, you must pay your medical expenses out of your own pocket. On the other hand, if you put more money into your FSA than the medical expenses you incur, this extra money is lost to you. The goal of this study is to identify the optimal amount of FSA contribution to maximize the expected salary after tax and medical expenses.

Your annual salary is $70,000 and your federal income tax rate is 30%. Assume that you put $2,000 into your FSA at the beginning of the year and that medical expenses in a year are normally distributed with mean $2,000 and a standard deviation of $500.

A static model is given in the IA5_Q1_FSA_template.xlsx. Note that the output is the amount of money left to you after i) putting money into the FSA, ii) paying tax, iii) paying out of pocket medical expenditure. Make sure you understand all the calculations in the model.

A) Determine the input variables of this problem:

    • What is(are) the input random variable(s)?
    • What is(are) the decision variable(s)?
  • B) Add the simulation functionality to the template to output the salary after tax and health care costs (add randomness to any random variables and designate the appropriate outputs). Run the simulation with 1000 replications. Copy and paste the graph of the distribution of salary after tax and health care costs. Explain the shape of the distribution. Particularly, can you explain the spike on the right and the smooth distribution on the left?
  • C) Now use RiskSimTable to experiment with the amount of money put in the FSA. Set the range of the amount of FSA contribution to [$0, $4000]. The sections shaded in yellow are intended to assist you organize the information. Also, add RiskSimTable function to the model and update the number of simulations. Copy and paste your table. Based on the simulation results, answer the following questions.
    • If you are risk-neutral, how much would you contribute to your FSA? Explain your answer.
    • If you are risk-averse, how much would you contribute to your FSA? Explain your answer.