Marketing homework help

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You will locate three quantitative studies using hypothesis testing to address a topic in your area of specialization. At a minimum, two different hypothesis tests should be represented, but three would be preferred.  For example, you might search the literature for studies in transformational leadership, and you may find one that uses Analysis of Variance, a second that uses a Paired T-Test, and a third that uses an Independent T-Test for comparing two means. For each study: Marketing homework help

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  1. State the null and alternative hypotheses (Hint: The authors will note the alternative hypotheses, but you will have to infer the null as those are not typically stated in published research)
  2. Identify the statistical test used to determine statistical significance (e.g., t-test, analysis of variance, etc.).
  3. Identify the test statistic, note it, and explain its meaning (e.g., t=3.47).
  4. Identify the significance level used in each study.
  5. Identify whether the authors found support for their hypotheses. Consider sample size and Type I and Type II error.
  6. Explain the implications of each finding.

Length: 5 pages

References: Include a minimum of 3 scholarly resources.

Your paper should demonstrate thoughtful consideration of the ideas and concepts presented in the course and provide new thoughts and insights relating directly to this topic. Your response should reflect scholarly writing and current APA standards